Last updated: May 2026
Red Elec Electrical Services respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website, contact us, request a quote, book an appointment, or use our electrical services.
This policy applies to the website:
1. Who We Are
Red Elec Electrical Services is a local, family-run electrical services business based in Widnes. We provide domestic and commercial electrical services, including emergency electrical call-outs, EICR certificates, house rewiring, consumer unit upgrades, electrical fault finding, EV charger installation, and other electrical services across Widnes and surrounding areas.
Business name: Red Elec Electrical Services
Website: https://www.redelecnw.co.uk/
Email: stu@redelecnw.co.uk
Mobile: 07858 703747
Phone: 0151 424 0919
For any privacy-related questions, please contact us using the details above.
2. What This Privacy Policy Covers
This Privacy Policy explains how we handle personal data collected through this website and through direct contact with Red Elec Electrical Services.
This may include when you:
- Fill in our contact form
- Use our appointment form
- Call, email, or message us
- Request a quote
- Book electrical work
- Ask about emergency electrician services
- Use our website
Our website may contain links to third-party websites, such as social media profiles or external platforms. We are not responsible for how third-party websites collect, use, or store your data. You should review their own privacy policies before providing any personal information.
3. What Personal Data We Collect
Depending on how you use our website or contact us, we may collect the following personal data:
| Type of data | Examples |
|---|---|
| Contact details | Name, email address, phone number |
| Enquiry details | Your message, service request, appointment request, special requirements |
| Property or job details | Address of the property where electrical work is needed, type of electrical issue, requested service |
| Communication records | Emails, phone call notes, text messages, form submissions |
| Website data | IP address, browser type, device type, pages visited, referral source, cookie data |
| Booking information | Preferred appointment date, availability, service required |
We only collect information that is relevant to responding to your enquiry, providing a quote, arranging work, delivering our services, keeping records, improving our website, or meeting legal obligations.
4. How We Collect Your Personal Data
We may collect personal data when you:
- Complete a form on our website
- Call us
- Email us
- Send us a message
- Request a quote
- Book an appointment
- Ask us to carry out electrical work
- Interact with our website
- Contact us through a third-party platform, such as Facebook or a directory listing
Our contact and appointment forms currently ask users to agree to the storage and handling of their data by the website before submitting information.
5. How We Use Your Personal Data
We use your personal data for the following purposes:
| Purpose | Data used | Lawful basis |
|---|---|---|
| To respond to enquiries | Name, email, phone number, message | Legitimate interests |
| To provide quotes | Contact details, service request, property/job details | Legitimate interests or steps before entering a contract |
| To book appointments | Name, phone, email, appointment date, service details | Contract or steps before entering a contract |
| To carry out electrical work | Contact details, property/job details, communication records | Contract |
| To manage customer relationships | Contact details, work history, communication records | Legitimate interests |
| To keep business and financial records | Invoices, job records, payment-related records where applicable | Legal obligation |
| To improve the website | Website usage data, analytics data | Legitimate interests or consent where required |
| To protect the website and business | IP address, technical data, security logs | Legitimate interests |
| To send marketing communications, where applicable | Name, email, phone number | Consent or soft opt-in where legally permitted |
The ICO states that organisations must provide clear privacy information, including the purposes of processing and the lawful basis for using personal data.
6. Our Lawful Bases for Using Personal Data
Under UK data protection law, we must have a lawful basis for using your personal data.
The lawful bases we are most likely to rely on are:
- Contract: when we need your data to provide electrical services, arrange bookings, or complete agreed work.
- Legitimate interests: when we need to respond to enquiries, manage customer relationships, improve our website, protect our business, or keep practical business records.
- Legal obligation: when we need to keep records for tax, accounting, safety, regulatory, or legal reasons.
- Consent: when you have clearly agreed to something, such as certain types of marketing or non-essential cookies.
The UK GDPR requires personal data to be handled lawfully, fairly, and transparently, and a lawful basis must apply before personal data is used.
7. Marketing Communications
We will not send you unlawful marketing or spam.
We may contact you with service-related information where it is relevant to your enquiry, booking, or electrical work.
We will only send direct marketing where we have a lawful basis to do so. This may include your consent, or in limited cases, where you have previously contacted us about similar services and have not opted out.
You can ask us to stop sending marketing messages at any time by contacting:
8. How Long We Keep Your Personal Data
We only keep personal data for as long as necessary.
Typical retention periods may include:
| Type of data | Typical retention period |
|---|---|
| General enquiries that do not become jobs | Up to 12 months |
| Customer job records | Up to 6 years after the work is completed |
| Invoices and accounting records | Up to 6 years, where required for tax and accounting purposes |
| Website analytics data | Usually up to 26 months, depending on analytics settings |
| Complaint or dispute records | As long as needed to resolve the issue and protect legal rights |
We may keep some information for longer if required by law, regulation, insurance, dispute resolution, or legal claims.
9. Who We Share Your Personal Data With
We do not sell your personal data.
We may share limited personal data where necessary with trusted third parties, such as:
- Website hosting providers
- Website maintenance or security providers
- Email and communication providers
- Accountants or bookkeepers
- Payment processors, where applicable
- Professional advisers, such as insurers or legal advisers
- Regulatory bodies, law enforcement, courts, or public authorities where legally required
- Subcontractors or suppliers, where needed to complete electrical work
We only share the information needed for the relevant purpose.
10. International Transfers
Some website, email, analytics, hosting, or software providers may process data outside the UK.
Where this happens, we will take reasonable steps to make sure appropriate safeguards are in place. This may include adequacy regulations, the UK International Data Transfer Agreement, the UK Addendum to the EU Standard Contractual Clauses, or other legally recognised safeguards.
The old policy referred to the EU-US Privacy Shield, which should be removed because it is outdated.
11. How We Protect Your Personal Data
We take reasonable steps to protect your personal data from loss, misuse, unauthorised access, alteration, or disclosure.
These steps may include:
- SSL website security
- Secure website hosting
- Strong passwords
- Restricted access to personal data
- Website maintenance and updates
- Security monitoring where appropriate
- Keeping only the data we need
No website or email system can be guaranteed to be completely secure, but we take practical steps to reduce risk.
12. Your Data Protection Rights
Under UK data protection law, you have rights over your personal data.
These may include:
- Right to be informed: you have the right to know how your data is used.
- Right of access: you can ask for a copy of the personal data we hold about you.
- Right to rectification: you can ask us to correct inaccurate or incomplete data.
- Right to erasure: you can ask us to delete your personal data in certain circumstances.
- Right to restrict processing: you can ask us to limit how we use your data in certain circumstances.
- Right to object: you can object to certain uses of your data, including direct marketing.
- Right to data portability: you can ask for certain data in a reusable format in specific circumstances.
- Right to withdraw consent: where we rely on consent, you can withdraw it at any time.
These rights do not apply in every situation, but we will always consider your request properly.
To exercise your rights, contact:
The ICO explains that privacy notices should tell people about their information rights, including the right to withdraw consent where consent is used.
13. How to Make a Complaint
If you have any concerns about how we use your personal data, please contact us first so we can try to resolve the issue.
You can contact us at:
You also have the right to complain to the UK Information Commissioner’s Office.
Information Commissioner’s Office
Website: https://ico.org.uk/
Phone: 0303 123 1113
14. Cookies
Our website may use cookies and similar technologies.
Cookies are small files placed on your device when you visit a website. They can help the website work properly, improve your browsing experience, provide security, and help us understand how visitors use the site.
We may use:
| Cookie type | Purpose |
|---|---|
| Strictly necessary cookies | Required for the website to work properly |
| Functional cookies | Help remember choices or improve usability |
| Analytics cookies | Help us understand how visitors use the website |
| Security cookies | Help protect the website from misuse |
| Third-party cookies | May be used by embedded tools, social media, maps, or analytics services |
Non-essential cookies should only be used where legally permitted and, where required, after you have given consent.
The ICO states that PECR applies to cookies and similar technologies, including where the data is anonymous.
15. Managing Cookies
You can manage or block cookies through your browser settings.
Most browsers allow you to:
- View cookies
- Delete cookies
- Block all cookies
- Block third-party cookies
- Set preferences for certain websites
If you block some cookies, parts of the website may not work as intended.
If the website uses analytics, tracking, embedded social media, Google Maps, YouTube, Meta Pixel, or similar tools, Red Elec should also use a cookie banner or cookie management tool that allows users to accept, reject, or manage non-essential cookies.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
This may happen if:
- Our services change
- Our website changes
- We use new software, forms, analytics, or marketing tools
- Legal or regulatory requirements change
The latest version will always be published on this page